iris Digital | Labservative
It was the 2010 General Election, and the choice came down to Liberal Democrats, or more of the same — ‘Labservative’.
Gorvid Camerown scrobbled on Last.fm and Foursquare mayored his way to Number 10.
The campaign won merit at the Orange Digital Election Awards for ‘Best use of Digital Campaigning by a Political Party’.
The Lib Dems won enough seats to form a coalition with the Tories. Oh, joy.
“It is unlikely anyone will mistake this for a real party, but it does get full marks for a truly child-frightening video.”
